Productization — Structured, Not Open-Ended
Four products.
One complete foundation.
Each engagement is scoped, time-boxed, and priced like a product —
not estimated like a consulting project. You know exactly what you get and when.
Product 01 · 4 weeks
CoreLayer™
A complete map of what's broken, what's at risk, and what to build first — delivered in 4 weeks.
4 weeks · Fixed price
- Data Health Report with prioritized risk matrix
- Pipeline inventory and lineage gap analysis
- Governance maturity scorecard
- Recommended product sequence and investment estimate
- 30-minute walkthrough with your engineering lead
Solves: "We don't know where to start or what's actually broken."
Most Popular
Product 02 · 6–8 weeks
DataCred™
Your ingestion and storage layer, built and deployed. Analytics-ready from week one of handover.
6–8 weeks · Milestone-based
- Production-ready data lakehouse (Medallion architecture)
- Standardized ingestion for up to 10 source systems
- Automated data quality checks at every layer
- Complete pipeline documentation and runbooks
- 2-week hypercare post-handover included
Solves: "Our data is fragmented across systems with no standard structure."
Product 03 · 4 weeks
VeriData™
A governance layer that makes your data trustworthy — data contracts, a live catalog, and access controls your team actually uses.
4 weeks · Fixed scope
- Data contracts for your top 5 business domains
- Live data catalog with search and ownership metadata
- Role-based access control policy set
- Data quality SLA monitoring dashboard
- Regulatory audit export (HIPAA / SOC2 ready)
Solves: "Executives question every number. We can't prove where data came from."
Product 04 · 6 weeks
MLForge™
Your data, made AI-ready. A feature store and ML data pipeline so data scientists stop waiting on data engineers.
6 weeks · Advanced
- Production feature store with versioned datasets
- CI/CD pipeline for ML data preparation
- Data contracts for ML model inputs
- Automated data freshness and drift monitoring
- Model data lineage documentation
Solves: "Our ML team spends 80% of their time on data prep, not on models."
Full Foundation: CoreLayer + DataCred + VeriData + MLForge
Complete enterprise data foundation in 16–22 weeks. One team. No handoffs. Full ownership transfer at the end.
Deliverable 1 — Phased Implementation Plan
Build it in phases.
Ship it fast.
This page is designed to launch in 3 phases. Phase 1 ships in 2–3 weeks with everything needed to convert. Phases 2 and 3 add differentiation over time.
Phase 1 · 2–3 weeks
Sections to include
Only what converts. Static content only. No backend required. Launch fast and measure response before investing in interactivity.
- Hero (outcome headline + health visualization)
- Proof bar (4 key metrics + partner logos)
- Problem section (3 symptom cards)
- Before / After table (8 specific metrics)
- Products grid (4 named products)
- ROI Calculator (simple JS, no backend)
- Case studies (3 cards, outcome-first)
- Final CTA with Calendly embed
Expected impact: 2–4x increase in consultation bookings vs. current service pages
Phase 1 · Why these sections
Decision rationale
Each section is included because it removes a specific pre-sale objection — not because it fills the page.
- Hero → answers "what do you do?" in 5 seconds
- Problem → makes the buyer feel understood
- Before/After → converts abstract claims to real numbers
- Products → kills the "open-ended consulting" fear
- ROI Calculator → creates micro-commitment
- Case studies → removes "our situation is different" objection
- CTA → closes with a low-commitment offer
Everything else is Phase 2+. Don't add complexity until Phase 1 is validated.
Phase 1 · Technical scope
Build requirements
Phase 1 is a single HTML/CSS/JS file. No CMS, no backend, no framework required for the initial launch.
- Static HTML with inline styles (or Webflow)
- ROI calculator: 50 lines of vanilla JS
- Calendly embed for CTA booking
- Google Analytics + UTM tracking on CTAs
- HubSpot form for email capture (15 min setup)
- 1 frontend developer · 2–3 weeks
Total build cost estimate: 1 developer × 3 weeks. Fully measurable from day one.
Phase 2 · 4–6 weeks
Sections to add
Add differentiation once Phase 1 is live and generating leads. These additions increase time-on-page and lead quality.
- Data Maturity Assessment quiz (5 questions, scored)
- Interactive architecture diagram (5 clickable layers)
- Product scope builder (select products, see timeline)
- Expanded case study modals with full details
- Partnerships section (SAP, Snowflake, AWS, Google)
- FAQ accordion targeting technical objections
Expected impact: +40% increase in qualified leads; reduced time-to-close from assessment pre-qualification
Phase 2 · Why these additions
Differentiation logic
These elements separate NexGenTek from competitors who have static service pages but no interactive depth.
- Maturity quiz → segments leads before the sales call
- Architecture diagram → satisfies technical buyers visually
- Scope builder → lets buyers self-configure their investment
- Full case studies → for buyers who need deep proof
- FAQ → reduces SDR time on pre-sale objections
Phase 2 is when the page starts outperforming competitors on depth and trust.
Phase 2 · Technical scope
Build requirements
Phase 2 adds interactive components. Still no backend required — all logic runs in the browser.
- Quiz: 150 lines of JS with localStorage save
- Architecture diagram: inline SVG with click handlers
- Scope builder: JS object array with price ranges
- Case study modals: CSS + small JS overlay
- CMS integration for case studies (optional)
1 developer × 4–6 weeks or parallelize with Phase 1 developer.
Phase 3 · 6–10 weeks
Advanced features
Phase 3 adds sophisticated tools that create genuine stickiness — buyers return to use them before and after booking.
- Foundation Simulator (personalized timeline by industry + sources)
- Live data health benchmark (industry comparison tool)
- Gated case study library with email capture
- ROI PDF export with company branding
- CRM-integrated lead scoring from tool usage
- A/B testing framework on hero headlines
Phase 3 makes the page a lead generation asset, not just a landing page. 24/7 qualification.
Phase 3 · Why these features
Strategic rationale
At this stage, the page becomes a competitive moat. Competitors can copy static content. They can't easily replicate a working simulator with personalized outputs.
- Simulator → answers the #1 pre-sale question: "what would this look like for us?"
- Benchmark → makes buyers feel behind without NexGenTek
- Gated content → builds an email list of pre-qualified buyers
- ROI PDF → becomes a sales tool the buyer shares internally
- CRM scoring → sales team knows who to call first
This is where NexGenTek becomes clearly and objectively better than Anblicks online.
Phase 3 · Technical scope
Build requirements
Phase 3 requires a lightweight backend for PDF generation, email capture, and CRM integration.
- Simulator: React component or vanilla JS (complex logic)
- PDF export: Puppeteer or client-side PDF lib
- Email capture: HubSpot or Mailchimp API integration
- CRM scoring: HubSpot webhook or Zapier workflow
- A/B testing: Google Optimize or VWO (free tier)
Full-stack developer + 6–10 weeks. High ROI relative to cost at this stage.
Ready to build?
The next 90 days.
Your call.
A free 60-minute architecture review with a senior data engineer. No sales pitch. We map your current environment and show you exactly what we'd build and what changes.
No SDR. No pitch deck. You talk to an engineer on the first call. · 1,500+ enterprise projects delivered.
